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Music

The Art Consumption - Everything In Three's, For Summer/Fall 18'

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The Art Consumption - Everything In Three's, For Summer/Fall 18'

Yes, I know.

It’s been a while since I’ve written one of these. I really neglected my blog & I am truly sorry. That will not happen again. Although I can’t promise when I’ll update it, I will make sure I give my readers at least 8 blogs in a year. Two every quarter should be easy right?

As some of you recall, I started a blog series called “The Art Consumption” where I would highlight some kind of art whether it was music, paintings, sculptures etc (that’s actually all I got to). Well, I’m starting my 2019 with some insight to some music related content I put out last year.

From July 2018 to December 2018, I released 12 tracks. Most of them were songs and a couple were instrumentals, all of which I am very proud of. I am equally proud of the combination of photography & graphic Design I released surrounding them . And after I released the playlist of all of those songs that made it to Lyrical Lemonade, I felt obligated to give insight to the content surrounding the music. So, for this blog I want to highlight the thought process behind each artwork for each of the singles I released.

The Vision

After meeting with my manager Mike Luna in early 2018, we made a goal to put out an abundance of music following my 2018 EP, “black & mild: black wayne”. For many of you that follow me, you know that the main inspiration for my music (other than my own life) is cinema/film. One of the things I enjoy most when watching a movie is analyzing the color grading for each scene. I often follow Cinema Palette pages on social media to get more insight to how scenes & colors palettes are strategically built to be pleasing to the eye.

Mad Max- Fury Road (2015)

dir. George Miller

Star Wars- Episode IV - A New Hope (1977) dir. George Lucas.png

Star Wars- Episode IV - A New Hope (1977)

dir. George Lucas

Django Unchained (2012) dir. Quentin Tarantino.png

Django Unchained (2012)

dir. Quentin Tarantino

While on my visit in Chicago, I found the creative connection & began incorporating it into my picture post via Twitter & IG. Just to test it out and see how people reacted to it.

Once I got the hang of it, I was inspired to create my own color palettes for my music. Each release would have 3 songs and each of those songs would have a color to go along with it that fit the song but also blended with the whole palette and “season”. Lastly, the small 3 color palette for each cover would be visible somewhere on the artwork. So, I called on two amazing artists who are apart of my creative team & who have helped shaped my brand to take on this task. Ryan Pham - Cinematographer/Photographer & Graphic Designer —Ruben Rodriguez.

For Summer 18’ (Part A)

For the summer I felt inspired to create music that hit hard, had bounce to it and something laid back. I already knew I wanted to use “bright” primary colors. However, I wanted to pick three items that represented the summer well, so that when people saw the cover, they knew immediately what they were diving into. I had the vision: in my head I saw 3 popsicles in my head melting. I already had the songs and so i just matched them with each appropriate color: Red (Pressure), Blue (Wouldn’t It Be Nice) & Yellow (Don’t Trip) — each of the colors had meaning as well Red = On Fire/Heating Up, Blue = Something Cool, Yellow = Slow Down.

During the shoot Ryan suggested the background, shifted my hands perfectly so that each photo would be identical (but slightly different for the “human” touch) and ever so patiently waited for each popsicle to drip so that he could snap a good picture. The last picture, (the first) was the hardest because I had to hold all 3 popsicles in my open palms. SUPER COLD! But it was worth it. If you look closely at the first picture, you can see the popsicle juice oozing past my fingers and under my hand.

Once we passed the pictures on to Ruben, he was responsible for taking the idea I had and bringing it to life with his style of design. This would be the template we would use for each season, only making small tweaks and refining the look along the way. I love Ruben’s BOLD designing mind. We went with a vintage/modern feel and he even added his own transparent sticker to each cover which gave each artwork an additional “modern” texture.

For Summer 18’ (Part B)

To close out the summer, I wanted to get a little more vulnerable with my pictures. The vulnerability was in line with the music. I had written about self love and an anthem about not needing anyone’s validation but my own. The songs had some bounce and “hardness” to the production but both were still “tender”. So I thought it’d be best to go with balloons. Pink (Love To Self), Royal Blue (Validation) & Pearl White (Free Peace). I believe the metaphors for these colors spoke well for themselves. In addition, this time around we decided to actually do more photos with the props to coincide with the theme. Here are some of my favorite pics from the shoot.

For Summer Part B Shoot Layout.jpg

Ryan found all the spots and did an excellent job instructing me on how to pose for each shot. The first shot of me hiding behind the balloon was my only suggestion but despite the wind, he made sure we captured each shot as best we code. The editing came out gorgeous, too.

This time around, Ruben added a “18’” on the main cover with the color gradients to just to refine the design a little more.

For Fall 18’ (Part A)

The Fall is my favorite season. The warm but “dense” colors and textures that “fit” the season are just variants of their originals. They have such a bold & mature feel. For example: navy blue or forrest green. The music I released for this season definitely had that feel and contained similar content. Burgundy (Got It Good), Hold Your Own (Burnt Orange) and Forrest Green (Don’t Feel Right). Each had a mature and introspective look on certain topics, especially “Got It Good” (which is actually kind of a diss track to myself). For the same reason, I choice fruits and when we shot, we went for a more introspective look too. Here are some of my favorite pictures from this shoot.

For Fall Part A Shoot Layout.jpg

Ruben decided to follow up the design with a chocolate background color instead of black. We both ended up thinking it would fit well with the full color palette as a backdrop color.

For Fall 18’ (Part B)

Last but certainly not least is the second part of the fall series. I made some metaphorical references to coffee in my lyrics and the music had a theme of “wokeness” about one’s self and surroundings, so I thought mugs would fit well. I didn’t use navy blue in the last series and really wanted to make use of the color, so I definitely took the initiative to use it here. Navy Blue (Do or Die), Copper (ReDiscover Me), Grey (Still Kinda Grey). We definitely played on the “hipster/informed” look with this one. Here are some of my favorite pictures from this set.

For Fall Part B Shoot Layout.jpg

Ruben and I both agreed that this set needed a grey backdrop. The color palette would really thrive on each one. Much love to my little sister Tavia for painting the mugs for me!

An Unscheduled Close

I initially had some really dope ideas for the Winter & Spring series but with the other stuff I have plan for this year, I had to cut it short. I really had fun creating these color palettes and it really evolved my eye for creating new visual textures. What’s really dope about this process is that once people saw the For Summer 18’ (Part B), they started to anticipate the next color structure and were eager to see what items I would use next. Some creatives even messaged me and even shared how they were really appreciative of what I was doing with my music and visuals and were inspired by the concept as a whole. Some creatives even low key copied my idea in their own way and released their music/announcements (Don’t even trip, I’m not mad. I’m really flattered haha). I still make an effort to do my color palette posts every 3rd post on my Instagram and people tend to really enjoy them. Will I do another music series like this again and have the color palettes accompany them? I really don’t know but don’t count it out completely.

Til’ next time,

pat junior

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Dear Mr. (Local) White Rapper

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Dear Mr. (Local) White Rapper

Dear Mr. (Local) White Rapper (and other white individuals who benefit from hip-hop culture),

For starters, I love you guys (and girls).

I’m grateful for the diversity and fresh perspectives that many of you bring to the Hip-Hop/Rap genre. From the great lyricism of Eminem, to the blooming evolution in musicality of Mac Miller, to the vibrant bounce and grittiness of Machine Gun Kelly, it’s amazing to see how the white spectrum of the genre influences and makes strides in pushing the culture forward artistically. Nevertheless, while I love many of your artistic contributions to the culture, I’m a bit concerned about your sensitivity to our (read: black) social matters. 

I’m pretty sure that by now you are aware that hip-hop was invented by black people and is a product of black culture. However, I’ll spare you that rich history lesson here, encourage you to study its origins another time, and get straight to the point: your voice is needed. Whether you realize it or not, you have influence, and you wield the ability to sway the opinions and thoughts of many.

We live in an era in which music, specifically hip-hop music, is thriving and impacting the world. From commercials made for mainstream brands, movie soundtracks and entire other genres of music, hip-hop’s artistic imprint is spreading like wildfire. Just look at Marvel Comics. Have you seen the variant hip-hop covers they’ve been doing for various heroes in the Marvel universe? Hip-Hop is universal. It now has the ability to speak as loud as any politician, scientist, or intellectual on this planet.

Macklemore posed a great question in his song, “White Privilege II”: “We take all we want from black culture, but will we show up for black lives?” As a black man within the culture, I ask you the same question: When will you use the power of your white privilege and artistic abilities and cry out with us? Or will you continue to take from us, benefit from our culture, whether it’s on a large or small scale, and remain silent? While I believe that some instances of silence are not betrayal, I also believe you can say something that shows you care.

I get it. Some of you don’t know what to say. Police brutality (terrorism) is a very sensitive subject and you may not know how to “cry out for us.” But you have a conscience. Technology has done us a deed and given us the ability to visually record what’s happening and display it to the world. I know you see the injustice. I know some of you who don’t speak do care. Sometimes, it’s as easy as saying, “I see the mistreatment, I see black lives being wrongfully taken, I acknowledge my white privilege and I’m sorry that his is happening to you all. It’s wrong.” Compose tweets, write a blog, have a Facebook or Periscope chat with your fans, march with us…do something! Make it clear to us you care. Use your voice to spur your white fans and friends to action against injustice.

The longer you wait to say anything, the more it makes me think you don’t really give a shit. It makes me think that you’re more concerned about losing your fan base and hurting your pockets than our social matters – more than black lives being wrongfully taken. And I’m pretty sure some of my other black peers probably think the same, too. It’s very frustrating to watch you wield your power only for your own good, failing to acknowledge the culture that has given you much of that power, when others are dying from acts of terrorism in our own country.  So I ask again, will you use your influence to speak up for us?

 

A concerned black artist,

P.A.T. Junior

Note: I would like to say thank you for all of those in the local area and beyond who take the time to speak up for black people when necessary. Your efforts do not go unnoticed. This letter is addressed to local white rappers because all progress (universally) starts at home.

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The Art Consumption - November 2015

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The Art Consumption - November 2015

I'm going to do my best not to make this post about me...

After the release of my latest project "Just Because I Wanted To Give You A Short Mixtape To Listen To", it was impressed upon my heart to share some of my inspirations as an artist.  My latest project was heavily inspired by artists of various genres (not just Hip-Hop) and was a homage to art as a whole.  Plus, I thought it'd be dope to highlight local and distance contemporaries that I think should be highlighted.

Anyway, every other month, I'll be posting everything from music, movies, design, paintings and other genre's of art that are or have been a strong source of inspiration for me.

This month:

Tony G

Tautology [Beat Tape]

Tony G and I have been good friends for some time now and if there's one phrase that I can use to describe his work ethic it would be: Consistent Growth.

Tony G is not only a talented MC but he's an excellent beat smith.  I remember a few years ago, I went to go visit Tony at his apartment to check out some of his tracks just for the heck of it.  They were pretty good even back then but I'm so glad he got rid of that producer tag (inside joke lol).  Since then, I've seen him grow into an incredible artist who has an ear for great textures when it comes to producing -- I would dare to say his production is just as good or better than some of your favorite "Boom-Bap" producers.  And the plus? He's not Xeroxing someone else's style.

Tautology (isn't that a dope name?) is a beat tape that combines a little bit of Hip-Hop nostalgia and some great Hip-Hop production.  Wondered what some of your older favorite Hip-Hop jams would sound like over good gritty and out of the box production? [Click that link!]


Next...

Travis Scott

Rodeo [Album]

What? P.A.T. Junior listens to Travis Scott? Yes.  This album is incredible for so many different reasons.  Due to the fear of my inability to keep my feelings about this album short and to the point, I've provided a review from one of my favorite music reviewers on the net.  In short, Travis Scott took what we've coined "Trap Music" to a different level.  It's super melodic, the textures of sound on the production match immaculately, the lyrics are well written and the harmonies in this mug?!  This album is the Oscar De La Renta of Trap-Esque Music.  I'll let Anthony take it from here:

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